“I
contend that we (engineers) are undervalued because of our widespread
inability
to explain what we do to the general public (and why it is so important).
It
is one of the hardest goals to accomplish, to be able to boil down difficult
concepts
into a short and easily understood presentation or elevator pitch.”
Marybeth
Miceli, President, Miceli Infrastructure Consulting, USA, (2011)
Engineers
solve problems. To solve these problems, we use the vast sometimes complicated
knowledge we learned often to design, build and improve the things around us.
We tend to prioritise on learning engineering-related concepts, and often
neglect or do not have extra time nor resources to brush up on our
communication skills. Explaining in simple terms is difficult in our diverse
industry. Schools in the past do not teach communication skills the way we do
now. Most details we talk about are important to take note because precision in
dimensions and instructions for example, leads to better safety of structures
or product use.
Engineering
involves a lot of technical details. If our target audience, the general public
do not understand us be it in meetings, presentations or even press interviews,
it will be difficult for us to sell ourselves or our products to them with our
lack of communication skills. This has been an issue also because time is money
for many. If we cannot keep our presentations quick and clear, we may bore them
and end up wasting their time. Hence, putting us in a bad light.
Therefore,
if we have better communication skills, we might be able to tear down the
barrier fast by giving better presentations and elevator pitches. We will be
seen in a better light and as a result, will improve lives and the things we
build. Put simply, the ability to collaborate or communicate with each other
effectively despite different backgrounds helps to build a better world without
walls.
Written
by: Zaki & Zarni
3 Comments
Hi Zaki! I enjoyed reading you and your partner's perspective. It has good content and sufficient explanation on what causes it. It even provides a solution to the problem. Firstly, the engineering related a hyphen should be added. Secondly, 'the' should be added before extra time. Lastly, use does rather than do in the second paragraph; the second sentence.
ReplyDeleteHope the I did make the correct corrections. Do inform me if you have any disagreement.
Hi Mikaela, thank you for your feedback. I appreciate it.
DeleteNote to self: I commented on Mikaela, Ying Jia and Zi You
ReplyDelete